Naixue new "hot and sour fruit tea", the end of tea is cooking?

Wen | Kamen

Edit | Xiaoxi

On March 24, Naixue launched a new product, Domineering Crispy Mangguava, which unlocked a hidden way to eat: with Chili powder, it became a hot and sour fruit tea.

Not long ago, a new series of "Oriental Spices" was put on tea as soon as possible, and the flavors of perilla, fennel and pepper were added to tea.

Looking back on the past year, cinnamon, cloves, ginger, coriander and other ingredients have also been used in tea, and brands such as Tea Hundred Road, Book and Herb are all in use.

Can these raw materials for "cooking" sell a cup of tea?

01 "I saw Chili powder in Naixue, but it was really caught."

Yes, you are right. Naixue’s new product actually contains "Chili powder".

Recently, Naixue’s tea has a new domineering crispy mango guava. Inspired by Chaoshan licorice fruit, the crispy mango and guava are compounded, and it is sour and fragrant with duck excrement tea base.

The most surprising thing about this new product is that the official gave away Chili powder and sour plum powder, and shared a hidden way to eat it.

The fact that Chili powder was served in the tea shop also "held" this well-informed netizen.

Many netizens have exposed this new product on social platforms, and many others said that Naixue is too good at playing, tastes amazing and tastes delicious unexpectedly.

Some netizens also commented that "(fruit dipped in pepper) is a way of eating that Guangxi sisters have always said, and this time it was actually realized in Naixue."

Not only Chili powder, but also tea developers have begun to "look for explosives from the kitchen".

For example, stewed star anise and cinnamon, pepper, coriander and ginger used for cooking have all been used to make tea.

Last Wednesday, Juancha launched a new "Great Spice Series" in the store, including three new products: Perilla Jasmine Lemon Tea, Fennel, and Daidai Pepper. Various spices such as Perilla, Fennel, Pepper and Ginger were used.

In fact, spices have been used in tea for a long time, and some of them have even become classic models, and their sales performance is also good.

For example, when lemon tea became an explosion in summer, many brands, such as Wang Ning and Lin Xiangning, were all on "Coriander Lemon Tea", and there was also a topic of "Coriander Lemon Tea" in Weibo, with a reading volume of 76.259 million and 35,000 discussions.

In winter, with the popularity of hot red wine, the exposure of cinnamon and clove in the tea circle has obviously increased.

At the end of tea, has it changed from "eight-treasure porridge that can be eaten" to "a dish that can be drunk"?

I asked many tea drinkers their opinions. Some people think that the way spices are introduced into tea is too exotic and the taste acceptance needs to be considered, so they hold a wait-and-see attitude.

However, some tea drinkers think that if the flavor is special, it can be made into brand characteristics, which is worth trying.

When spices are added to tea, can they make customers shine?

What is the potential of spices in tea?

Let’s talk about "spices" first. Its category is actually very complicated.

Spices can be roughly summarized as "substances that can be smelled or tasted by the sense of smell", which can be roughly divided into natural spices and synthetic spices. There are 1,500 kinds of natural spices and more than 6,000 kinds of synthetic spices.

Colorful, cinnamon, citronella, mint and other spices have been used by tea brands in the past two years. Interviewing many R&D personnel and combining with the actual situation of the brand, I summarized the potential of spices in tea:

1. Show "traditional hometown flavor" with spices.

Since last year, the idea of regional characteristics and drinks has made many tea brands find differentiated ideas. Adding spices to drinks is also a form of showing "traditional hometown flavor".

For example, as soon as possible, the new "Great Spice Series" was launched. Cui Yuqi, who developed as soon as possible, told me that the "fennel" used in it was inspired by the "fennel stuffed jiaozi" that I often eat at home, which is also the "taste of home" in many people’s hearts.

Last year, there was a "hand-made Schizonepeta lemon tea" in the tea, and the "Schizonepeta" used in it was also a special spice in Henan.

For regional brands, this may be a good way to build barriers. These familiar smells, on the one hand, reduce the sense of distance of new products, on the other hand, will also stimulate consumers’ curiosity.

From the brand point of view, the use of local spices can also create "collective memories" and give the brand new connotation and vitality.

2, the flavor is clear, leaving a "super memory point"

Another advantage of spices is that the memory points are clear. Spices into tea often have a clear flavor and a strong rhyme, which is easy to cause association.

For example, the round little green mint is called "toothpaste water" by consumers. This interesting name will also attract consumers’ curiosity and thus spontaneously punch in.

In the view of the person in charge of Yuanzhen’s R&D, spices have been integrated into daily life, which can make consumers have more knowledge and choose a fragrant spice with a relatively peaceful taste, which can also achieve good results.

3, style building, taking into account seasonality

Judging from the application of spices in the market, the entry of spices is now more regarded as a "style building" technique.

For example, the creation of "Southeast Asian Style" began last year, and the common gorgeous colors in Southeast Asia were added as series models by major brands. Naixue’s tea, books, and 7-cent sweet are all launched with colorful series products.

Citronella, which is often used in Southeast Asian cuisines, is also promoted by many brands, such as fragrant lemon and green lemon, and citronella has been added to bergamot lemon tea with hundreds of teas.

Cinnamon, ginger and other spices sound more suitable for "cold autumn and winter", allowing consumers to feel the warmth of winter.

In October last year, the book also introduced the Earl cinnamon tea series, and in winter, Lizhi tea also introduced a product called "Brown Sugar Ginger Tea".

Li Haoyan, director of research and development of Lizhi Tea, told me, "It’s like customers need lemon tea to get a refreshing feeling in summer, and nothing can bring a warm feeling in winter like a cup of hot ginger tea."

03 online is challenging, but it is a good idea for drainage.

In the view of many R&D, the introduction of spices into tea is still immature and faces many challenges.

Such as higher costs. Zhao Mingzhe, a senior R&D person in the industry, told me that in the production and presentation of spice drinks, syrup was used more. However, because many spices are relatively small, the production cost of factories is often high, so the price is also high, which will also increase the cost of a cup of tea.

There is also the problem of unstable flavor and quality control. "Taking citronella as an example, there are frozen raw materials at room temperature, but the reduction of citronella aroma is limited." Zhao Mingzhe said that even fresh spices have different flavors in different venues and seasons, and quality control is difficult to stabilize.

Therefore, in practical application, it is necessary to think carefully about how to compound the spice syrup with full flavor but weak freshness with fresh spices.

However, tea drinkers who are optimistic about spices entering tea are paying attention to the "marketing value" of spices. Whether it is the taste of hometown, warm feeling, or strange associations such as toothpaste water, a cup of tea has a reason for consumers to try.

In addition, some spices can also provide color. Perilla lemon jasmine tea as soon as possible, in which the application of perilla can turn tea soup into purple; And the book also burns the beautiful bodhi thick milk of the grass to upgrade the glutinous rice into beautiful glutinous rice, and the green small material brings surprises to consumers.

Color is also an important factor in selling a cup of tea. The high film production rate and the easy generation of new topics will provide consumers with new reasons to punch in.

In short, the brand value brought by using spice tea as a drainage and creative product may exceed the product itself.

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Finally, I want to talk about the evolution of tea-

With the development of tea industry, the meaning of products is not just "a cup of drink".

It can be a classic explosion that is sold all the year round, a niche flavor that brings surprises, a "hometown flavor" that conveys emotional links, and an innovative attempt that is somewhat risky but full of topic and discussion.

When "adding materials" makes consumers feel some aesthetic fatigue, adding spices into tea may be another feasible innovation path.

Overall planning | Laughing at every vision | Jiang Fei

From diluting GDP growth rate to double cycle, what keywords will be in the 14 th Five-Year Plan?

  From October 26th to 29th, the Fifth Plenary Session of the 19th CPC Central Committee was held in Beijing. As an important topic, the meeting will consider the Central Committee of the Communist Party of China’s proposal to formulate the 14th Five-Year Plan for national economic and social development and the long-term goal in 2035, so as to draw a blueprint for the development of China in the next five or even fifteen years.

  The "Fourteenth Five-Year Plan" period is the first five years to start a new journey of building a socialist modern country in an all-round way and March towards the goal of the second century. In the process of China’s overall modernization, it occupies an important historical position as a link between the past and the future.

  Looking forward to the 14th Five-Year Plan, many experts have analyzed that the GDP growth target will be further diluted, and the new development pattern of "double cycle" will guide the economic development of China in the next five years. With large domestic demand as the platform, it will further expand the opening up, accelerate the reform of household registration system and promote urbanization, and make new breakthroughs in key areas such as factor marketization and state-owned enterprises.

  Desalinate GDP growth target

  Since 1953, China has formulated and implemented thirteen five-year plans. This year is the closing year of the 13th Five-Year Plan and the layout year of the 14th Five-Year Plan.

  In the past five years, China’s economic strength, scientific and technological strength and comprehensive national strength have leapt to a new level, with the total economic output approaching 100 trillion yuan and the per capita GDP reaching 10,000 US dollars. The main indicators of the 13 th Five-Year Plan will be achieved as scheduled, and major strategic tasks and 165 major engineering projects will be fully effective. With the world’s largest middle-income group and hundreds of millions of market players, generate, China’s economic vitality, people’s sense of acquisition, happiness and security has been continuously enhanced.

  At the beginning of this year, the sudden COVID-19 epidemic had an impact on China’s economy. The China Municipal Government has made overall plans for epidemic prevention and control and economic and social development, and introduced some powerful macro-control policies. In this year’s government work report, there is no specific target of GDP growth rate, mainly because the global epidemic situation and the economic and trade situation are very uncertain, and China’s development faces some unpredictable factors.

  Today, China’s economic growth rate turned positive in the first three quarters of this year, taking the lead in recovery among the major economies in the world. China’s economy has shown great resilience and vitality. The International Monetary Fund predicts that the global economy will shrink by 4.4% this year, and China will be the only major economy in the world to achieve positive growth.

  Zhang Liqun, a researcher in the Macroeconomic Research Department of the State Council Development Research Center, wrote an article analyzing that a very important issue to be considered in the "14th Five-Year Plan" is to reasonably determine the economic growth target of China. We must scientifically judge the current development stage of China’s economy and accurately judge the potential growth rate of China’s economy, so as to correctly determine the growth target and corresponding growth rate of China’s economy during the Tenth Five-Year Plan period.

  Wang Jun, a member of the Academic Committee of China International Economic Exchange Center, told CBN that in the face of the continuous downward trend of the potential economic growth rate and the high uncertainty of the global economy under the impact of the epidemic, the central probability of China’s economic growth will further decline, and the uncertainty or further dilution of the GDP growth target will help the whole society to implement the new development concept and shift its focus to more important aspects such as promoting high-quality development and adjusting and optimizing the economic structure.

  Wang Tao, chief economist of UBS Securities in China, also believes that the GDP growth target is expected to be lowered, paying more attention to economic rebalancing and development quality. Compared with the average annual real GDP growth target of "above 6.5%" set in the 13th Five-Year Plan, it is expected that the 14th Five-Year Plan may significantly dilute the economic growth target.

  Promote the "double cycle"

  The "double cycle" strategy has been emphasized many times in this year’s high-level meeting. The Standing Committee of the Political Bureau of the Communist Party of China Central Committee meeting of the Communist Party of China held on May 14th put forward for the first time "to build a new development pattern of mutual promotion of domestic and international double circulation". The industry expects that the double-cycle strategy will run through the "14th Five-Year Plan" and become the main line of China’s long-term economic development.

  Wang Tao said that the "double cycle" new development pattern will guide the economic development of China in the next five years, and many policies to boost domestic demand and open to the outside world will be integrated and accelerated under this theme, including promoting new urbanization and infrastructure construction, supporting the development of small and medium-sized enterprises, and improving the social security system.

  According to CICC’s estimation, China’s total economic output accounts for nearly 20% of the world’s total, and its per capita GDP level may exceed that of the world around 2023. No matter from the economic aggregate or the unit level, it is difficult for China’s growth to be driven solely by the outside, but it must pay more attention to domestic demand and consumption potential than at any time since the reform and opening up.

  Kuang Xianming, director of the Economic Research Institute of China (Hainan) Reform and Development Research Institute, said that the trend of economic transformation and upgrading of 1.4 billion people has great potential and has become an important foundation of the double cycle. If the proportion of urban and rural residents’ service consumption can be increased to 60%, it will bring about 10 trillion yuan of new consumption; If the integration of urban and rural areas can be effectively broken through, the urbanization rate of registered population will be significantly improved, which will bring investment and consumption demand of 10 trillion yuan. As long as this domestic demand potential is continuously released, it can become an important driving force for the international cycle.

  China’s diversified and multi-level domestic demand cannot be satisfied by its own supply, and the internal industrial upgrading also needs external competition and incentives. In the "14th Five-Year Plan", it may also be a high-probability measure to further open up and promote the external circulation of commodities, capital, talents and other elements on the platform of large domestic demand.

  Citic Securities pointed out that the new pattern of "double circulation" will tap the potential of domestic factors and domestic demand market, promote the development of domestic metropolitan area, consolidate industrial chain and upgrade consumption, and participate in the international market with a higher level of openness. Promoting "double cycle" with "domestic great cycle" includes not only the real economy cycle, but also the capital market cycle, and the capital market cycle has greater space and potential for construction and development in China.

  CICC also believes that China’s economic transformation and structural upgrading rely more on direct financing, and China needs to promote the integration of domestic and foreign capital more closely to solve external challenges. Therefore, it is necessary to further develop the capital market to become an important hub of the "great domestic cycle", further open the capital account to promote the two-way flow of capital and invigorate the "external cycle".

  Accelerate the reform of household registration system and promote urbanization

  Urbanization has become an important driving force for China’s economic stability. Since the reform and opening up, China’s growth model is mainly driven by factor input and efficiency improvement. The factor input drive is mainly accompanied by the rapid growth of domestic urbanization and industrialization demand and the continuous expansion of external demand, and the rapid increase of capital, labor, land and other factor inputs, especially the increase of non-agricultural labor represented by the transfer of labor from rural areas to cities, which provides important support for industrial development.

  In 2019, the urbanization rate in the eastern region of China was 68.5%, and the urbanization rates in the central and western regions were 56.8% and 54.1% respectively, and even some places had not reached 50%. With the implementation of the great domestic circular strategy, the urbanization rate in the central and western regions will further increase, and it will make a major contribution to the improvement of urbanization rate in China in the future.

  How will urbanization develop and advance during the 14 th Five-Year Plan period? Wang Yiming, member of Chinese People’s Political Consultative Conference and secretary-general of the National Development Planning Expert Committee of the 14th Five-Year Plan, said recently that it is the primary requirement to speed up the urbanization of agricultural transfer population, because it is necessary to ensure the continuous expansion and upgrading of domestic consumption in order to take the domestic cycle as the main body, and to transform nearly 270 million migrant workers into citizens can quickly release their consumption potential, which is of great significance to expanding consumption. At present, migrant workers in China have accounted for nearly 70% of the employed population in cities and towns. If migrant workers can spend like urban residents after becoming citizens, the per capita consumption expenditure in China will increase by 27%.

  To achieve this goal, we need to speed up the reform of the household registration system. Wang Yiming pointed out that the gap between the urbanization rate of permanent residents and the urbanization rate of registered population is very limited. It is very important to relax the restrictions on settlement except in megacities, especially the equalization of basic public services, and link it with the permanent population rather than the registered population. The core of double circulation is to get through the obstruction of two-way flow of urban and rural factors, not one-way flow of urban and rural areas.

  Zhang Liqun believes that urban construction and development activities during the Tenth Five-Year Plan period will increasingly show more and more new features and new features in terms of long-term scientific planning, overall functions and mutual coordination, long-term infrastructure and public service capacity building, urban democratic and legal environment construction, and natural and ecological environment protection. Urbanization will enter a new historical period in which people’s survival and development level will be comprehensively improved and their ability of sustainable development will be continuously enhanced.

  Reform in key areas needs to be broken through

  During the "Thirteenth Five-Year Plan" period, the supply-side structural reform has gone deep into the level of property rights system and factor market development, indicating that the exploration and practice of Socialism with Chinese characteristics’s market economic system has entered a deep-seated key link.

  Zhang Liqun analyzed that the reform during the 14th Five-Year Plan period will go deep into the fields of property right system construction and factor market development. The institutional changes promoted by the reform during the "14th Five-Year Plan" period will be more manifested and consolidated at the level of continuous innovation and improvement of the legal system. This will be a new and important feature of reform and opening up.

  Specifically, Yang Chengzhang, chief economist of Shenwan Hongyuan Securities, believes that during the "Tenth Five-Year Plan" period, it is necessary to grasp the key points and difficulties of the market-oriented reform of land, manpower, capital, technology and data, accelerate the urban-rural flow of land elements, and improve the intensive level of land use; Establish the market view of human resources as the first resource and improve the entrepreneur market; Promote the optimal allocation of capital elements in the whole society with the securitization capital market; Accelerate the integration of technology property rights trading market and promote the construction of basic system of technology market; Gradually build the basic institutional framework of the data trading market and promote the integration and development of the data market and the capital market.

  During the 14th Five-Year Plan period, the reform of state-owned assets and state-owned enterprises will bring new vitality to generate. With the issuance of the three-year action plan for the reform of state-owned enterprises, the three-year action for the reform of state-owned enterprises has been fully launched. Through the implementation of the three-year action, remarkable achievements have been made in forming a more mature and stereotyped modern enterprise system with China characteristics and a state-owned assets supervision system focusing on managing capital, promoting the layout optimization and structural adjustment of the state-owned economy, and improving the vitality and efficiency of state-owned enterprises.

  Li Jin, chief researcher of China Enterprise Research Institute, told the First Financial Reporter that the three-year action of state-owned enterprise reform is a concrete construction drawing for implementing the "1+N" policy system and top-level design of state-owned enterprise reform in the next three years, which is measurable, examinable, verifiable and necessary. Doing this work well is of great significance for strengthening and improving the state-owned economy, enhancing the vitality of state-owned enterprises, improving efficiency and accelerating the construction of a new development pattern.

  At present, a series of more targeted, operational and precise reform measures will be implemented. The key areas of reform mainly include improving the modern enterprise system with China characteristics, actively and steadily deepening the reform of mixed ownership, accelerating the improvement of market-oriented operating mechanism, improving the supervision system of state-owned assets, and fully releasing and stimulating the vitality of grassroots reform.

  Huang Qunhui, director of the Institute of Economics of the Chinese Academy of Social Sciences, wrote that the reform of state-owned enterprises has always been the central link in China’s economic system reform, and feasible reform roadmaps and concrete measures should be taken to make breakthrough progress during the 14 th Five-Year Plan period. State-owned enterprises should grasp the direction of change that has never changed in a hundred years, start with long-term and far-reaching system construction, and promote the formation of a more mature and stereotyped modern enterprise system with China characteristics and a state-owned assets supervision system focusing on managing capital.

Beijing Sport University, State Sports General Administration

eightmoonthirtyOn the afternoon of, Beijing Sport University.2022The mobilization meeting of students’ military training was held in Yingdong track and field. Zhou Qidi, member of the Standing Committee of the Party Committee and vice president of the school, attended the conference, and responsible comrades of relevant functional departments and colleges, all freshmen counselors, all military training instructors and2022Grade-6 students attended the conference. The conference was presided over by Zhang Lili, Minister of Student Affairs Department (Armed Forces Department).

 

 

The military training mobilization meeting opened in the sound of the solemn national anthem.

 

 

Huang Shize, deputy director of the training department of Beijing Guoxing Shengrong National Defense Education and Training Base and head of the military training regiment, solemnly took over the flag of the military training regiment from Zhou Qidi on behalf of the military training regiment.

 

 

Sun Jiahao from China Wushu Institute spoke on behalf of all the students participating in the training and called on all of them.2022Students of Grade I carry forward the school motto of "civilize their spirit and be brutal with their physique", train carefully, strictly observe discipline and temper their character, devote themselves to military training with high morale and full enthusiasm, and present their youth to the 20th National Congress of the Communist Party of China.

 

 

Pang Xu, a military training instructor, spoke on behalf of all military training instructors. He said that all military training instructors will show their rigorous training style and first-class and excellent military quality to ensure the high standard and high quality completion of this military training task.

 

 

In his mobilization speech, Zhou Qidi put forward three hopes and requirements for all the teachers and students participating in the training: First, shoulder the historical mission and strengthen the confidence of progress. It is hoped that students will integrate their feelings of the motherland being thicker than water and sharing the same fate with the people throughout their studies and their career pursuit, and take military training as an opportunity to strengthen their physique, shape their character and be tough-willed. The second is to keep up with excellent examples and learn from the motivation of forging ahead. It is hoped that students will follow good soldier’s example, resolutely complete the training tasks of various training subjects, and cultivate a vibrant spirit, a sense of discipline that forbids behavior, an orderly living habit, and a collective concept of unity and cooperation. The third is to establish lofty ideals and forge practical skills. I hope that students will study hard, study hard, seek truth and learn, practice true skills, strive to be pioneers of the times, and write wonderful things belonging to the people of Beiti. Zhou Qidi emphasized that in the whole process of military training, the school will make overall arrangements for all the work to ensure the safety and order of the campus. At the same time, I also hope that students will firmly establish the consciousness of "the first person responsible for their own health" and strictly abide by the campus epidemic prevention policy.

 

 

Military training is an important part and compulsory course of university study and life, and it is an important measure for the school to fully implement the National Defense Education Law and promote students’ quality education.1955In 2000, according to the Military Service Law of People’s Republic of China (PRC) and the spirit of the CPC Central Committee, as one of the only two pilot colleges for military training for students in China, the school took the lead in carrying out military training among students and became one of the earliest colleges and universities in China to carry out military training education for students. Close to running a school70Over the years, the school has trained for the country.10More than 10,000 outstanding graduates have not only trained a number of outstanding talents for the sports field, but also delivered many outstanding talents for the China People’s Liberation Army, the Armed Police Force and the public security police team, and won the title of "Advanced Unit of Recruitment Work in Beijing" for eleven consecutive years.

It is reported that this year the school has1900More than 100 freshmen participated in military training, and the military training brigade was set up.fourA battalion,36A company. In addition to military training, the school will also carry out patriotic education activities and national defense education activities in light of actual conditions. selfeightmoonthirtyStarting from the day,2022Grade 10 students will be fully engaged in military training, opening a new chapter in high-spirited and colorful university life.

 

 

 

Academic stars’ collective "doing nothing": disputes are constantly moving around.

Academic stars' collective "doing nothing": disputes are constantly moving around.
Yi Zhongtian is caught in the "poison tongue door"

Academic stars' collective "doing nothing": disputes are constantly moving around.
Qian Wenzhong is involved in the "Heritage Gate"

Academic stars' collective "doing nothing": disputes are constantly moving around.
Ji Lianhai entered the entertainment circle.

Academic stars don’t do their jobs collectively.

China Daily Online China News: The word academic star comes from Lecture Room, but with the depression of Lecture Room, these academic stars seem to be "degenerating" day by day, traveling all over the country for a long time, making other people’s money and being busy with things unrelated to academics. Ji Lianhai, Yi Zhongtian, and Qian Wenzhong (the last two are professors) are either addicted to drama, on the show, or involved in other people’s heritage disputes, which seems to be somewhat "doing nothing".

Yi Zhongtian: I choose what I like.

Case 1: "Academic Super Man" Yi Zhongtian was caught in a "poison tongue" on the show.

Replay: Yi Zhongtian, who has always been a quick talker, has a long history of calling names "assholes". On the evening of July 20th, he was a guest on the "Extraordinary Network" program of the science and education channel of Beijing TV Station. When interviewed by two young hosts, he directly replied "The media is very retarded and always likes to ask about motives", "The leaders are very retarded", "Are you going to continue to be stupid" and "Let’s do it in the future". ….. Let the host eyes flooded with tears on the spot.

Self-defense: "Freedom of speech is not important"

The reporter called Yi Zhongtian and raised the topic of "smashing the host". Yi Zhongtian said that it was just "joking with the host": "Is this also called being mad? Then we Wuhan people are not angry every day? " Later, the reporter asked Yi Zhongtian if he was worried about affecting his academic status by attending some activities unrelated to academics so frequently.

Yi Zhongtian replied: "The so-called’ family affairs, state affairs and everything in the world’ was originally the tradition of scholars in China. The concept of modern intellectuals also emphasizes caring about public affairs. Therefore, if it appears in the media because of public affairs (such as caring about people’s livelihood and society, etc.), it should be affirmed. Of course, other scholars are unwilling to express their opinions, which is also their freedom and right, beyond reproach. In short, speech is free, identity is not important, and it is best to analyze specific issues. "

Professional judge: "Don’t be too Yi Zhongtian"

Huang Mingjin (critic): "The’ Stupid Gate’ incident in Yi Zhongtian exposed many lesions such as scholars’ misconduct, self-esteem, and easily hurting people. Yi Zhongtian can refuse to answer questions, but as a public figure, words and deeds should pay attention to social effects and abide by public morality; Even if other people’s questioning level is poor, it is impossible to insult others with words like’ stupid’. You can’t be too Yi Zhongtian to do things! "

Public judges: "Don’t forget the identity of a university professor"

A netizen in Wuxi: "If he hadn’t been on Lecture Room, how many people would know about Yi Zhongtian?" Who read his book "Pin San Guo"? I didn’t see that he had any cultural accomplishment when he said such things in public! Don’t forget, he is a university professor, not a country farmer! "

A Jinhua netizen: "When Yi Zhongtian said those words, it was a plain chat. The host’s question is really stupid, let Yi Zhongtian ridicule or give him face! "